Consumer Adoption: Tipping Point of adoption of a product or service as the norm arrives when the collective have accepted as a majority   This is an embedded Microsoft Office

Collective Consciousness – The Tipping Point Theory The Tipping Point theory is based on that moment  when the collective consciousness of an ideal group kicks in to adopt an idea

Business processes, securities and spacial needs have changed dramatically since I started working in 1990. Yes.. Ancient. I concentrated very hard at school at being a straight C student so

The Five Fear Factors of Digital adoption

Tech innovation is terrifying us all: Why? During a recent conversation with a top executive in the digital stratosphere it became abundantly apparent that the digital world is causing fear

Business Fears stopping progress:: Digital Disruption

Business: where preconditioned fear of change is halting progress. Digital Disruption; meaning of The average business is preconditioned to believe that change is something to be feared. They become immobilised